| When Hyuandai wanted to attract attention
to the Azera, their new mid-sized sedan, they asked for something unique.
The result is a one-of-a-kind mailing piece that has a “slider
card” insert built into it. The slider card is personalized and
includes various targeted incentives designed to promote a test drive
at a local Huyaundai dealer.
The entire mailing was converted, stitched into the final booklet
format, and personalized by machine…no hand assembly was required. |
