| The Objective: Find a
way for Bell South’s
Account Executives and Managers to make a memorable and personal “first
impression” on existing clients within the Small Business Sector.
The Result: A mailer that opens up to reveal a
Business Card that “POPS UP” off the page and gets noticed. Live,
pre-printed Business Cards and personalized, variable-imaged messages
grab attention in a uniquely personal way. A Laminated Calendar,
also with the Account Exec’s name and contact info, keep the
message “front and center” for a year.
Completely machine assembled, these kits were in-line
variable-imaged and OCR scanned for data-match integrity. |
